LEAF’s Nick Capparelli explains how office technology dealers can start thinking bigger by building and selling a differentiated product offering that features the benefits of a single monthly payment.
In today's vastly changed marketplace, how can a company connect with its customers when connection is everything LEAF’s Michelle Speranza offers her expert insight on this topic in an article recently featured in NEFA’s Newsline Magazine.
Where should you target your sales energies and in what industry? As you work out your strategy, it’s a good idea to focus on the interplay of three key areas: what you know about the market, your established market competition, and how your company’s unique value proposition can help drive market share and sales.
How can dealers differentiate their offerings and capture these new opportunities in today's hyper-competitive environment?
As an office equipment sales leader, finding the next deal is often lost to working the existing ones. While getting current opportunities closed is critical, so is keeping the pipeline full. The art of filling the pipeline can, at times, be as simple as a few minutes on social media or a quick email. With demand returning rapidly, these two posts, combined with a targeted email, can keep the phone ringing while you’re getting current opportunities over the finish line.
With businesses finally heading back to the office, there’s a lot of opportunities out there for office technology dealers. There’s also a lot of pressure on finance admins to make sure those opportunities end up in the books – and not in someone else’s just because the partner support isn’t there.
Financing can be one of your most powerful ways to close sales faster, build bigger deals, and boost profits. Here are three reasons why:
