Marketing
Why Equipment Sellers Need to Promote Financing Online
August 17, 2022
Read Time: 1 min 30 sec
According to the Equipment Leasing and Finance Association, 70% of businesses leverage at least one form of financing to get the equipment...
NEFA Newsline Magazine Marketing Do’s and Don’ts
August 24, 2021
Read Time: 3 MIN 30 SEC
In today's vastly changed marketplace, how can a company connect with its customers when connection is everything LEAF’s Michelle Speranza...
Growing Online Sales Digital Brochure
July 14, 2020
Read Time: 1 MIN 15 SEC
These days, customers take a lot of the sales process on themselves. Give them the digital tools to do it...
Restoring Sales: Stimulating Demand
June 17, 2020
Read Time: 3 MIN 00 SEC
In times of economic decline and in the rush to secure stronger bottom lines, your customers are likely to cut...
The Imaging Channel: February Virtual Panel on Sales and Marketing
February 21, 2019
Read Time: 12 MIN 00 SEC
What are best practices for 2019 marketing and sales? LEAF’s Michelle Speranza and other leaders share their insights.
Are Marketing and Sales on the Same Page?
July 24, 2018
Read Time: 3 MIN 00 SEC
LEAF’s Michelle Speranza discusses aligning marketing and sales teams to drive revenue and position brands for long-term success.
LEAF Launches Redesigned Corporate Website
April 10, 2017
Philadelphia, PA, April 11, 2017– LEAF Commercial Capital, Inc. (“LEAF”), a leading U.S. equipment leasing and finance company, today announced...
Should You Upgrade to Digital Signage?
August 18, 2016
Read Time: 3 min 00 sec
If you don’t already use digital signage in your business, you’ve probably thought about it. Then you checked the cost...
10 Ways to Get More From a Trade Show Appearance
April 10, 2016
Read Time: 1 MIN 30 SEC
What’s your take on trade shows? Some dealers think they’re a waste and avoid them entirely. Others question the value...
10 Ways to Get More From a Trade Show Appearance
April 5, 2016
Read Time: 1 min 30 sec
What’s your take on trade shows? Some dealers think they’re a waste and avoid them entirely. Others question the value...
Best Sales Promo Ever! Seven Tips for Pulling It Off
October 23, 2015
Read Time: 1 min 45 sec
*This post has been updated as of August 2016* Looking to boost sales this quarter? Why not run a financing...
What Good Is a Blog?
August 12, 2015
Read Time: 3 min 00 sec
Many dealers, busy, busy people that they are, question the need for a dealership blog. And it’s a good question...
