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Sales Strategy

Why Equipment Sellers Need to Promote Financing Online
Blog Post

Why Equipment Sellers Need to Promote Financing Online

August 17, 2022
Read Time: 1 min 30 sec

According to the Equipment Leasing and Finance Association, 70% of businesses leverage at least one form of financing to get the equipment...

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Blog Post

Why Leading With a Payment Makes Sense

April 2, 2022
Read Time: 1 MIN 30 SEC

Doing the same thing over and over again and expecting different results? Albert Einstein called it insanity. But too many...

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Creative Financing – The Secret Weapon of Sales
Blog Post

Creative Financing – The Secret Weapon of Sales

March 28, 2022
Read Time: 2 min 30 sec

Why creative financing boosts ticket average and helps to close more sales. One of the best ways to sell more...

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Blog Post

MPS and the Equipment Vendor Comfort Zone

September 11, 2020
Read Time: 2 min 45 sec

When evaluating their marketplace, equipment vendors and their sales teams often fall into patterns of past experience that can limit...

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How to Run a Great Sales Contest
Blog Post

How to Run a Great Sales Contest

August 21, 2020
Read Time: 2 MIN 00 SEC

Salespeople love to win. It’s not enough to be good – they want to be the best. That drive can...

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The Hardest Sale You'll Ever Make
Blog Post

The Hardest Sale You’ll Ever Make

January 9, 2020
Read Time: 2 min 00 sec

The hardest sale you’ll ever make is the first sale to a new customer. That’s not to say that all...

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Blog Post

MPS – The Trojan Horse Approach to Equipment Sales

January 9, 2020
Read Time: 2 min 30 sec

Managed Print Services (MPS) is an excellent way to penetrate new accounts—from the inside out. It’s not uncommon to find...

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Blog Post

Price Objections in the Equipment Sales Process

October 9, 2019
Read Time: 1 min 45 sec

How to overcome basic price objections when selling equipment. Imagine this scenario: you’ve spent a good deal of time establishing...

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Equipment Financing - The Missing Link in Sales Training
Blog Post

Equipment Financing – The Missing Link in Sales Training

October 9, 2019
Read Time: 1 min 45 sec

Selling equipment in the business-to-business marketplace is a highly competitive, stressful endeavor. In order to succeed, sales representatives – regardless...

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Blog Post

Solution Selling

July 11, 2019
Read Time: 2 min 15 sec

Solution selling is the art of solving customers’ problems by specifying and providing the perfect mix of equipment, services, consumables,...

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Expert Insight

Are Marketing and Sales on the Same Page?

July 24, 2018
Read Time: 3 MIN 00 SEC

LEAF’s Michelle Speranza discusses aligning marketing and sales teams to drive revenue and position brands for long-term success.

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20 Ways to Help You Sell More
Brochure

20 Ways to Help You Sell More

March 16, 2017
Read Time: 14 MIN 30 SEC

LEAF’s fast, easy, flexible financing is a better way for customers to buy – and a smarter way for you...

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